Your team is already using AI.

We teach them how to sell with it.

Founded by Greg Grand. Fractional CRO in 50+ sales organizations, 30+ years in enterprise sales.

Live instructor-led certification for sales leaders, hunters, and account managers, built around the sales process you already run.

AI Sales ROI Calculator

Count the hours AI gives your sales team back

Every step of the math stays on screen, and the big assumption is a slider you control. Your headcount, your hours, your rate. No invented revenue.

$
60%

The slider starts at 60%. Move it to match how skeptical you are. The math updates live.

Your team gets back
0 hrs/year
What we would build for this

Rather talk it through?

We didn't count revenue or pipeline growth here. Anyone who hands you a pipeline number from a calculator is guessing. These are your hours and your rate, nothing inflated. We count 46 working weeks a year, a real year after PTO and holidays, and the dollar figure is a band of plus or minus 10 percent.

THE CERTIFICATION SUITE

Four Programs. One Mission.

Whether you lead a team, hunt new business, grow existing accounts, or want a peer mastermind. There is a certification built for exactly where you are.

CASL™

For Sales Leaders

16 modules across 4 months for VPs of Sales, CROs, and frontline managers. Group or one-on-one options available.

CASH™

For Individual Contributors

A 12-week certification for sales professionals who carry a number and want to use AI to fill pipeline, win deals, and outproduce their peers.

REAP™

For Revenue Growth

An 8-week certification for account managers and CS leaders who need to capture expansion revenue sitting inside existing accounts.

Forum™

Peer Mastermind

A curated monthly mastermind for certified sales leaders. Peer accountability, AI integration, and executive-level thinking.

AI sales training 5 pillars infographic: Process, People, Pipeline, Performance, Psychology

WHAT LEADERS ARE SAYING

The CASL program has been a game changer for my transition into sales leadership, providing the framework to evolve into a proactive, AI-empowered executive. I've leveraged AI as a force multiplier, reclaiming my schedule through automation and redirecting my focus toward high value strategic priorities and team development. This shift has enabled me to act as a revenue architect, surfacing pipeline insights and replacing guesswork with data driven clarity. Greg's coaching is the ultimate catalyst for anyone looking to lead with confidence and drive predictable growth in an AI first economy.
Jen Collins testimonial
Jen Collins
Business Development Manager, Hanna

Ready to Lead in the AI Era?

Book a consultation to find the right program for you or your team.

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